Tag: TikTok

Demystifying the Distinction: Creators vs. Influencers

By hindigitalmarketing

In the fast-paced world of Social Media, the terms “creators” and “influencers” are often used interchangeably, leading to confusion about their roles and contributions in paid TikTok advertising campaigns. However, understanding the nuanced differences between these two groups is essential for brands looking to leverage the power of TikTok ads effectively. I’ll demystify the distinction…